

insight THROUGH SCIENCE TO DRIVE
PERFORMANCE TO THE NEXT LEVEL
Applied Performance Ltd | Incorporate objectivity and data to increase efficiency and improve results
Creating bespoke databases, dashboards and reports to make insight accessible to all
Providing elite athlete level programming to achieve optimal performance for your sport

ABOUT US
Adam pulford, OWNER & CEO
"I have worked with elite athletes of all ages for just over 8 years. The practical experience I have gained so far has allowed me to become proficient in a variety of contemporary sport & exercise science and strength & conditioning practices. I take great responsibility in ensuring high-standards with everything that I do to provide best practice to my athletes, and being data-driven and staying up-to-date on the latest research allows me to do this"
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PROFESSIONAL EXPERIENCE
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Football Physiologist - U20 Qatar National Team (2024 - Present)
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Football Physiologist - Aspire Academy (2022 - Present)
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Sports Data Science Consultant - Hammarby F.C (2022-2023)
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First Team Sports Scientist - Hull City F.C (2021-2022)
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First Team Rehabilitation Coach - Hull City F.C (2021-2022)
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Head of Sports Science - Rotherham United F.C (2020-2021)
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First Team Sports Scientist - Rotherham United F.C (2016-2020)
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Strength & Conditioning Coach - Sheffield Diving (2018-2019)
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EDUCATION
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MSc Strength & Conditioning - The University of Salford
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BSc Sport & Exercise Science - Sheffield Hallam University

applying research

YOUTH ATHLETES

TESTIMONIALS












APPLIED PERFORMANCE LTD
SCIENTIFIC PRINCIPLES, ELITE INSIGHT
Manchester, United Kingdom
Sheffield, United Kingdom
Leeds, United Kingdom
Doha, Qatar